Skip to main content

Has Your Website Been Optimized for Mobile Users?

 
 
Did you know that this year there will be more mobile web surfers than stationary ones? That means more prospects are accessing your business website more through their smart phones, tablets or other mobile devices than with a laptop or PC. If you thought you had time to make the switch this year, you may want to reconsider in light of new research. A recent study revealed that around 40% of prospects move on to a competitor if they have a poor mobile experience. How prepared is your business for this change? Well, if you are just starting out, the following checklist will help...

1. Make sure your mobile site is different from your regular website - While you must stick to your branding standards, your mobile website should be simpler than your web version. The reason being is that complicated designs that load well and look good on computers are often distorted when accessed through a mobile device. Plus, mobile surfers don’t really have the time to sift through a lot of content. Bottom line: your website’s mobile friendly version should be short, simple and sweet...offering your viewers the most important and basic sections of your website.

2. Option to access the actual website - That said, do provide your viewers with the option to access your regular website through their mobile device, as some viewers will prefer to stick with what is familiar.

3. Sitemap - Whether it’s your actual website or the mobile version, make sure you have a sitemap in place. A sitemap just makes it easier for your viewers to navigate through the site.

4. Get rid of flash - Most mobile devices don’t support flash. Keep this in mind when optimizing your website for the mobile surfer. Simple images that load fast are your best bet.

5. Testing - Make sure you test your mobile website thoroughly on different operating systems, browsers and devices. What looks good on one device might be totally distorted on another.

You could also develop a mobile application instead of a website, but most SMBs find that option too expensive and complicated. So, for now, put the 5 tips mentioned above into use and get your mobile-friendly website into action...

Comments

Popular posts from this blog

Leave virus protection to your MSP Doctor

Leave virus protection to your MSP Doctor Cyberattacks on individuals and businesses for nasty purposes is nothing new. Stealing data, disrupting business, national activities, and just causing general mayhem has been going on for as long as there has been a digital world to attack. Ransomware, however, seems to stand out as a particularly unique and especially troublesome form of crime. For one thing, once an attack has happened, there is likely nothing to do to retrieve your data until you have given in to the demands of the criminals. As a small- to medium- sized business owner, you should never just rely on off-the shelf virus protection programs as the sole tool to protect your organization against cyber crime. In all cases you should rely on an IT professional to look at every aspect of your IT infrastructure to ensure that everything possible is being done to protect your data. Beyond that, ransomware attacks are a particularly troublesome form of crime that requires special...

Stars of the show: Cloud and VOIP

Stars of the show: Cloud and VOIP Despite annoying challenges presented by the abrupt shift to the WFH model thanks to the pandemic, there were some tech heroes that saved the day. These two made WFH possible. The cloud The cloud is that platform whereby you outsource your data storage as well as many of your applications. With the cloud, your data and software applications are no longer physically located in a specific geographic location. Therefore, access is no longer tethered to a user's physical location. The cloud was the biggest game changer during the pandemic because it allowed businesses to get anytime, anywhere access to their data as well as critical applications. It wouldn’t be wrong to say that if it weren’t for the cloud, a lot of businesses wouldn’t have been able to survive the pandemic at all. VoIP Along with the cloud, VOIP proved to be one of the most critical elements when it came to business continuity during this pandemic. It revolutionized business commu...

Two reasons to pay attention to software

Two reasons to pay attention to software Software matters. What your employees use can impact your firm and your customers. Pay attention. Make rules. New software applications In the pre-pandemic phase, even when companies had staff working from home they were fewer in number and a lot of them even came into the office a couple of times a week to ‘just catch up’ on work and with colleagues. So, no one really had paid any attention to collaborative software programs because engagement levels were pretty high with just a handful of staff working remotely and connecting on the phone or in-person anyway. It was only after the pandemic forced organizations in their entirety began to operate –from CEO to intern–that businesses recognized the need for collaborative software programs such as Microsoft Teams, Zoom Meetings, Google Meet, etc. Similarly, from the productivity tracking perspective, software programs such as TimeDoctor, Roadmap, Tick, Timely, etc., became popular. The challenges...